The ResponsiveEd primary logo features the brand name in a serif typeface with a rich blue color. The text is in title case, with “Responsive” and “Ed” distinctly separated but unified in style. A registered trademark symbol (®) is positioned at the top-right corner of the logo. This logo should be used in its original form and color whenever possible to ensure brand consistency.
Logo Variations
Improper Usage
Constrain the proportions of the logo when resizing
Use only the approved color variations
Avoid placing the logo on a busy background image
Use only the approved logo without changing the font
Avoid placing a logo variation on a similar color background
Include spacing around the logo
Fonts
Titles and Labels
Headlines and Call-Outs
Subtitles and Body Text
You can download these fonts to install on your computer. They can also be found in the Google Font Library when editing Google Drive files.
Color Palette
HEX:
#13547a
RGB:
19, 84, 122
CMYK:
84, 31, 0, 52
Pantone:
647 C
HEX:
#6ba7ad
RGB:
107, 167, 173
CMYK:
38, 3, 0, 32
Pantone:
5493 C
HEX:
#4f4f4f
RGB:
79, 79, 79
CMYK:
0, 0, 0, 69
Pantone:
Cool Gray 11 C
HEX:
#ffffff
RGB:
255, 255, 255
CMYK:
0, 0, 0, 0
Pantone:
White